Fleet:175 taxis
Location: London and Manchester
Format(s): Full livery, SuperSides, Tip-up Seat Panels, Branded Receipts
The Challenge; Establish high market profile for online gaming brandThe Solution: 5 flagship full livery taxis launched in London, operating primarily in the heart of the West End. Livery fleet augmented with eye-catching MegaSide taxis to maximise reach of the campaign.
Results: "The 888.com taxi ad campaign was incredibly successful. Taxi Promotions' efficiency, great rates and understanding of our product proved instrumental in creating brand awareness and excellent results!" Matt Robinson, Head of Offline Marketing UK, 888.com
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