M & S Cabs Hit
the Streets of London
11-March-2006Drapers
Five fully-branded Marks & Spencer taxis hit the streets of London today to coincide with the launch of the new Womenswear TV advertising campaign featuring Twiggy, Erin O'Connor, Laura Bailey and Noemie Lenoir.
The taxis are decorated in a pink cherry blossom design, inspired by de Gournay, to match that of the Mini Cooper which features in the new ad. Marks & Spencer bid £40,000 for the liveried taxis at the recent Retail Trust Gala Ball with the donation going to The Retail Trust. The taxis have been generously provided by Taxi Promotions UK and will be operating in London for the next six months.
Asher Moses, Managing Director, Taxi Promotions UK commented: "The Retail Trust is a fantastic cause and we are really pleased to be able to support the charity. The donation was incredible.
Steven Sharp, Executive Director, Marks & Spencer commented, "It's always great to be able to help charities such as The Retail Trust. Asher couldn't have timed his offer better" "the new ad launched last week and now the taxis are out on the road, I'm looking forward to spotting them around town."
For further information please call us at 020 8458 7111 or email pr@taxipromotions.com
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