Greece 2008
Greece has maintained a high profile amongst UK consumers ever since it achieved global awareness by hosting the 2004 Olympics.
Their latest campaign features a fleet of 150 taxis, all of which include tip-up seat ads and branded receipts.
Many of the drivers and their taxis will be making personal appearances at PR events throughout London.
Format: Supersides, Tip-ups, Receipts, Miniature models
Fleet: 150
Duration: 13 weeks
Location: London
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